From improved crisis response to the return of in-person events, Alison Bailin unpacks the findings from the latest Global Comms Report. Discover the trends, challenges, and opportunities of today that are shaping the PR industry in this blog post.
The perspectives of a reliable source have significant influence on decision-making. Justin Liggin shares the power of prediction and discusses how public relations utilizes predictive insights in this post. Take a look!
While more than 100 million households currently share passwords for Netflix, this will soon change with the platform's upcoming password sharing plan. Read more from Justin Liggin on what's to come for Netflix and the importance of PR in this rollout.
We advise our clients to check and double-check all information that is to be released to the media – particularly if it has the potential to create controversy. It’s among the advantages of having outside PR counsel to serve as another check and balance. When is omitting – or forgetting — critical information in a […]
This guest post on crisis communications is provided by Hilary Allard, Executive Vice President, and Philip Hauserman, Vice President at The Castle Group.