April 26, 2017

How Do Communicators Get a Seat at the Table?

Abbie recently spoke on a panel for the Arizona Technology Council. The topic? The role of marketing and communications in the tech industry. [Click below for more]
April 11, 2017

“PR Problem” or Operational Issue?

Are you sure what you have is a PR problem? Or do you have an operational issue on your hands that the PR team now has to handle? [Click below for more]
April 10, 2017

#MediaMonday – Leisah Woldoff

As April 10 marks the beginning of the Passover holiday, we thought it was fitting to profile the managing editor of the Jewish News of Greater Phoenix for #MediaMonday. [Click below for more]
April 7, 2017

Politics – Helpful or Hurtful?

Should you disclose your political affiliation? Be it a resume, scholarship application or something else? [Click below for more]
March 29, 2017

Twitter is a Valuable Tool for Today’s Journalists

Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
March 21, 2017

Lessons Learned from the Marketing Masters

A few weeks back, the Phoenix Business Journal put together a killer focus section on some of the best and brightest in the Valley’s marketing scene. Here are some of Alison's favorites. [Click below for more]
March 14, 2017

My Nation’s Capitol Experience

Abbie's business travel took her to Washington, D.C. last week. While she's been to D.C. half a dozen times for business travel, this time, for the first time, she got to be part of the legislative process. [Click below for more]
March 1, 2017

Crossing the I-Beam

Abbie shares her thoughts on the three gaps that exist in our lives after seeing Hyrum Smith, 3Gaps training company CEO and chairman, speak on the topic. [Click below for more]
February 8, 2017

What is Wednesday…Deskside Media Tours

Yes! Deskside media tours, also called media meetings, are still around and they're still effective. Read some tips from Abbie on how to make the most of them in today's post. [Click below for more]