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5 Steps to Finding the Right PR Firm
Abbie Fink | Sep 12, 2017
Our PRGN partner agency, Landis Communications, has put together a 5-step guaranteed process to help you identify the perfect agency for your PR needs. [Click below for more]
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I’ve Been a Member of the Club for 30 Years
Abbie Fink | Aug 1, 2017
Today marks Abbie Fink's 30th anniversary as a member of the Public Relations Society of America! [Click below for more]
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Does your morning routine set you up for success?
Abbie Fink | July 12, 2017
There is a ton of information out there on what a successful person's morning routine looks like. And while Abbie doesn't disagree with the results from her research, she has found her own secret to success. [Click below for more]
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Just like that, 24 years
Abbie Fink | June 8, 2017
Abbie has now spent more than half of her professional working career here at HMA Public Relations. Despite being in the PR business for nearly 30 years, this year has been surprisingly full of firsts for her, both personally and professionally.
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How Not to Cold Call
Sara Goodwin | May 16, 2017
If you're going to cold call about a job, we suggest you do it differently than this guy did... [Click below for more]
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What’s Your Story?
Abbie Fink | May 12, 2017
One of the first sessions at the PRSA Counselors Academy conference this year was a storybranding survey identifying your leadership strengths and weaknesses...so, what's yours? [Click below for more]
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Focus on Only What You Can Do and Give the Rest Away
Abbie Fink | May 3, 2017
PRSA Phoenix brought Elise Mitchell, APR, Fellow PRSA and author of Leading Through the Turn, to town to speak about leadership. Abbie shares her takeaways. [Click below for more]
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How Do Communicators Get a Seat at the Table?
Abbie Fink | Apr 26, 2017
Abbie recently spoke on a panel for the Arizona Technology Council. The topic? The role of marketing and communications in the tech industry. [Click below for more]
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“PR Problem” or Operational Issue?
Abbie Fink | Apr 11, 2017
Are you sure what you have is a PR problem? Or do you have an operational issue on your hands that the PR team now has to handle? [Click below for more]
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#MediaMonday – Leisah Woldoff
Abbie Fink | Apr 10, 2017
As April 10 marks the beginning of the Passover holiday, we thought it was fitting to profile the managing editor of the Jewish News of Greater Phoenix for #MediaMonday. [Click below for more]
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Politics – Helpful or Hurtful?
Abbie Fink | Apr 7, 2017
Should you disclose your political affiliation? Be it a resume, scholarship application or something else? [Click below for more]
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Twitter is a Valuable Tool for Today’s Journalists
Abbie Fink | Mar 29, 2017
Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
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