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Well hello again! I thought it best to take another stab at this blog posting fun before I head back up the mountain to complete my senior year at Northern Arizona University.
So what did I learn this summer? Hmmm, well this is no small feat. So I requested to write this post because I wanted to reflect on the significance of my internship.

 

 

  • These last two months have gone by so quickly. Here is a quick overview of some tasks I have completed here at HMA:
  • Wrote a newsletter and two HMA blog posts
  • Organized speaking engagements and advertising plans
  • Assisted with client postings/updates on social media sites
  • Began development of an HMA client editorial calendar
  • Re-wrote copy for a client website
  • Attended an ABC 15 live segment
  • Wrote two news releases
  • Became a photo journalist and HMA representative at a client event
  • Spent daily time with the HMA team and accumulated more knowledge of public relations!

This is just a partial list of what I accomplished this summer.  Although I am very proud of what I have completed with my co-workers, the most valuable aspect of my internship is what I learned while tackling the tasks and not the finished products themselves.

Public relations depends so much on connections; the art of networking with clients new and old, connecting with the public and the art (and science) of being productive while working with your team or working alone.  If one can figure out how to master these connections, public relations becomes much easier, fun and rewarding.

Connections are crucial.

I have witnessed how well the HMA team works together and it is refreshing to witness their professionalism, coordination and connections first-hand.  It is clear that they value and demonstrate positive attitudes in their workplace.

I am excited to take what I have gathered from this internship and use it in my daily life and future career.  One of my favorite quotes truly demonstrates success and illustrates my experience at HMA this summer:

 

“The longer I live, the more I realize the impact of attitude on life.  Attitude, to me, is more important than facts. It is more important than the past, than education, than money, than circumstances, than failures, than successes, than what other people think or say or do…

The remarkable thing is we have a choice every day regarding the attitude we will embrace for that day…

We cannot change the inevitable. The only thing we can do is play on the one string we have, and that is our attitude... I am convinced that life is 10% what happens to me and 90% how I react to it…

And so it is with you... we are in charge of our attitudes”.

 

-excerpts from “Attitude” by Charles Swindoll

 

Thank you HMA for this wonderful experience!!

 

Stephanie Lough
Stephanie Lough
A former HMA Public Relations employee.

2 Comments

  1. We’ll miss you! Good luck and stay in touch.

  2. Rachel Lilly says:

    I will miss you all!! Oh no worries, you can’t get rid of me that easily 😉

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