A few years ago, I had the opportunity to “host” a series of TV spots for the Fountain Hills Great Fair, a three-day, juried art fair featuring nearly 500 artists, food booths, beer garden and live musical entertainment. The commercials were designed to look as if they were live – in an effort to create excitement and draw crowds.
The Fountain Hills Chamber of Commerce says attendance at the festival now tops 200,000. Thumbs up to Sharon Morgan for the massive undertaking required for the event which does an excellent job of promoting tourism, economic development and commerce.
I’m now a former pitchman turned customer. At this year’s recently-held event, I stumbled upon artist Richard Curtner. Admittedly, I am not what I’d consider to be an art connoisseur.
I was immediately mesmerized by his art. Curtner blends his artistic talents with his passion for the written word. His word collages are created by combining hundreds of cutouts of written text all pertaining to a particular theme. He scours through hundreds of highest quality magazines searching for colors, words, and phrases. Every detail in the collage is an individual cut-out. Nothing is painted on or manipulated with a computer. Everything is cut out by hand with an X-Acto knife, glued together carefully, and then varnished. The end result is a distinctive form of artwork in which you can see something different every time you look at it.
In my opinion, Curtner should be the official artist of the PR industry. And not just because the walls at HMA Public Relations now feature two of Curtner’s pieces: Storybook Ending and The Big Picture.
Have you come across an artist that perfectly reflects your industry?