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Creativity Counts
April 27, 2016
Bob Boze Bell
#MediaMonday – Bob Boze Bell
May 2, 2016

IMG_3231On my drive into work yesterday morning, Kyle from the John Jay and Rich show on 104.7, was doing the GBG (aka the good, the bad and the gossip) and was talking about how Hamdi Ulukaya, CEO of Chobani provided 2,000 employees with shares in the company.

When I got into the office, I Googled the story to get all the details and I found out that the total amount of the shares given, should it go public, is upwards of 10% of the company (which will be equal to millions of dollars). And, the amount each employee was given was based on the length of time they had been with the company. I was really impressed by this generous gift to the employees and thought that this was a brilliant move to ensure employee loyalty.

I started reflecting on the things that Scott and Abbie do at HMA that creates a culture of employee loyalty. I don’t think that it is by “chance” that Abbie has been here almost 23 years, Alison more than 12 years and that I have been here for three and a half years and Shelby for two years. Last July, I wrote a blog on our office culture being fun (Girls (and Boy) Just Want to Have Fun), and it is still fun, but I think that it is more than that; there is an overall sense of caring and well-being. I don’t know if this is common in every public relations agency setting, but it is true at HMA.

I would like to know what your organization does to create a sense of loyalty?

Rachel Brockway
Rachel Brockway
Senior Account Executive Rachel is a native Arizonian, who enjoys spending time with her family, traveling, playing tennis, reading and social media. She’s a busy mom and is passing the idea of volunteerism onto her son. Check out Rachel's Full Bio

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