This was the second year in a row, where I’ve been able to sit down and meet with the Northern Arizona University (NAU) Public Relations Student Society of America (PRSSA) students on their tour of HMA. I have many fond memories of being in college at Illinois State University, on the ISU PRSSA executive board, planning agency tours in Chicago and St. Louis, so it’s exciting being on the other end.
These students were a bright brunch. A few were returning from the previous year and most were in public relations or advertising. While it was just Scott, a special appearance by Lambeau and me hosting them for the second year in a row, as Abbie, Alison and Rachel were in a day long planning meeting, we still were able to share plenty of tips for success and insight into working at HMA.
Public relations is an industry where networking is highly encouraged (see business presenting & networking tips) and can lead to many opportunities (see the power of networking). By touring different companies, like HMA, these students are definitely setting themselves apart from their peers.What advice do you have for students seeking a career in public relations?