September 22, 2017
PRSA Luncheon

Influencer Marketing 101 – Making Powerful Connections

The PRSA Phoenix luncheon on Tuesday had a huge “influence” (literally) on local PR pros and ASU PRSSA members with Scott Pansky, co-founder of Allison+Partners and Katie […]
September 14, 2017
Top PR Pros

Do You Have The Five Key Traits of a Top PR Pro?

Rachel came across an interesting PR Daily article that lists the five key traits that all stellar PR pros need to have. Can you think of any more to add? [Click below for more]
August 23, 2017
#hashtags 10th Birthday

The PR behind #hashtags 10th Birthday

The hashtag turns 10 years old today and who better to write about it than Rachel Brockway, HMA's very own #HashtagQueen! [Click below for more]
August 22, 2017
Total Eclipse

Total Eclipse of the PR Heart

Yesterday was an exciting day around the country with #eclipse2017. There were even some big PR wins that came with it! [Click below for more]
August 14, 2017
#MediaMonday – Bethany Blundell

#MediaMonday – Bethany Blundell

Bethany Blundell, a reporter for the Maricopa Monitor, has the #MediaMonday spotlight today! She is new to Arizona and is loving every minute of it! [Click below for more]
July 26, 2017
Workplace Fun

Public Relations for Fun

What do you think of when you think of a fun workplace? Does it involve companies such as Facebook and Google? Companies that have foosball, ping pong and a champagne/wine cooler? Casual Fridays? Dog-friendly environment?
July 19, 2017
PR for Andy Murray

Sports PR Gone Good – PR for Andy Murray

Rachel typically writes about PR "gone bad" in the sports world; however, her blog post today focuses on the exact opposite, thanks to tennis pro, Andy Murray! [Click below for more]
July 13, 2017

Nobody Speak –The PR Behind Keeping Your Mouth Shut

Last Friday, we had a movie afternoon at HMA! After watching Nobody Speak: Trials of the Free Press, Rachel summarizes the documentary and provides a little bit of her insight, as well. [Click below for more]
June 29, 2017
tennis pr

Public Relations for The Greatest Athlete of All Time

As an avid tennis player (and spectator), Rachel has some PR advice for the world of tennis...especially when it comes to the greatest athlete. [Click below for more]
June 23, 2017
Social Media

PR Update on Social Media

How can you improve your social media presence? Stop making these mistakes. [Click below for more]